As the world was thrown into disarray during the covid 19 pandemic, swooping changes were enacted across every industry, transforming the very mindset regarding business and digitalization. As physical interaction became more and more difficult, the search for alternate ways of conducting business resulted in a startlingly fast-tracked shift towards what is now known as the ‘New Normal’.
According to George Westerman, principal research scientist for workforce learning in MIT’s Abdul Latif Jameel World Education Lab, the digital transformation in the business sector suffered certain challenging assumptions that were proven incorrect by the situation created by the pandemic. For example, one assumption against digital transformation was the notion that customers value the human touch more. But in reality, businesses that embraced the transformation were able to prove that through well structured digitalization, they are able to provide an experience that is even more personalized and effective through leveraging collected data and catering to customer needs more directly.
As the pandemic challenged the way that business is conducted, digital transformation proved to be a lifeline for businesses. It became a way to survive an extremely difficult situation, a way to keep your head above the water and the fear was that the incredibly fast-tracked digital transformation that took place would slow down or prove to be less effective ones the challenging circumstances subside.
But the prevailing possibility of a new outbreak and the consequences of the current pandemic has kept the pace of digitalization to a point that has resulted in a fundamental change in business structures themselves. From consumers having moved towards online solutions for convenience and employees becoming more and more dependent in the efficiency and ease that digitalization lends to routine tasks, the foothold that digital transformation has in the current industrial landscape will not be easing any time soon.
How to keep up….
The digital world is a constantly shifting, changing phenomenon. You must go with the flow to avoid being pulled under. Another result of rapid digitalization is that consumers are now more connected and informed than ever before. This naturally results in a higher level of expectation. And now this expectation is higher than ever before. Therefore, a business cannot afford to fall behind. This is a race that will not tolerate those who cannot keep up. The business that thrives will be the business that adapts with the times. In this transformation it is important to,
- Have a clear vision of your business goals.
It is a common occurrence for businesses to be destitute because of a lack of clear vision. It is important to have a blueprint in place for where all the change that comes with digitalization needs to take your company.
- Keep up to date on your industry and competition.
Join industry discussions. Know your consumers and your competition. It is important to monitor trending industry practices, observe competition and consumer demands in order to achieve the best possible outcome through the new digital transformations that you have invested in.
- Be tech-driven.
For digitalization to have the desired effect, the transformation has to take place as widely as possible. You should not toy with the idea of keeping the norm within your business and also keep up with digital transformation. Being committed to this change is pertinent in how it will turn into success.
- Be flexible.
As is mentioned above, this is a world that is changing constantly. So, while it is important to have clear plans in how you want to navigate this process, a business should always be willing to change and roll with the tide.
In the pre-pandemic world, digitalization was a choice. But now, it is a must. But even if the pandemic hadn’t fast-tracked digitalization and proven its uses, is there a reason why you should embrace digitalization?
Actually ……. There are many. But we will look at the most noticeable ones…..
- Improved efficiency
In many ways, digitalization makes an employees’ job easier. For example, one of the most common reasons for process bottleneck is manual data entry. It is a tedious process that wastes time. But with automated workflows you can reduce friction in your business operations many folds.
- Improved transparency
With digitalization comes almost unlimited access to information for customers. This results in a higher level of transparency and therefore a higher level of trust between consumer and business.
- Better customer satisfaction
With digital transformation comes better actionable customer insights. You will be able to analyze and predict opportunities and this will allow you to be ready for customer demands much better than a business that doesn’t keep up with modern technology. And a satisfied customer is a customer that will return….
- Flexibility
The ability to face new situations successfully is of the utmost importance to any business and digitalization will provide that agility. The best example for this is the way that while some businesses were left confused and frantic, the businesses with the necessary tools already in place handled the transformation to working remotely during the pandemic seamlessly.
- Higher profitability
With satisfied customers, more efficient employees and a better ability to navigate the market what inevitably follows is higher profitability.
So how can Voxitec help you with this transition?
A question that you might get after this is ‘what if I’m not as tech savvy as I need to be?’ or ‘what if I just don’t have the time to worry about all this?’, ‘what if I don’t know where to start? That is where companies like Voxitec comes into play….
Voxitec is a software development company that knows how to prioritize your goals. Comprised of an incredibly talented, experienced group of professional developers and a thorough R&D team, it is the smartest choice to achieve results that will exceed your expectations. With a client centric, cost-effective and design focused business model, your vision will be prioritized over the company’s convenience.
Voxitec provides Web and Mobile app development, UI/UX and DevOps services and is always very conscious of keeping effective communication with its clients so your idea of what you need will fall on open ears.
For innovative, effective and high-quality solutions that will help you overcome limitations and skyrocket to the top of your field hire professional in this technological landscape and take advantage of this new era…….
